Switzerland Tourism

In August 2020 Callum won the bid to capture Switzerland Tourism's annual marketing assets for North America. Callum travelled to Switzerland for two weeks and worked with the tourism board to capture all of the assets for every partner involved in the project. (Five regional tourism offices, the Swiss Travel System, Mammut and Victorinox).

In addition to the media assets purchased by Switzerland Tourism, Callum was also hired to aid with the recovery of the COVID-19 pandemic by sharing the images captured on this trip to his social media platforms to promote travel to Switzerland. Switzerland Tourism ended up purchasing additional imagery from the project, solidifying an ongoing partnership between Callum and Switzerland Tourism with this being the fourth project.